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Retail Liquidity Flows and Trends
Jake Kennis
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Introduction

We use Nansen’s labeling to get a better read on onchain macro trends related to liquidity flows for a typical retail user. We track flows from CEXs to our retail segment (defined using Nansen’s labeling/coverage) and we track a few metrics:

  • Aggregated USD funding by chain
  • Aggregated wallet counts by chain

We currently look at Ethereum, Base, Arbitrum, and Optimism. For those interested in how we defined our retail segment, we assumed the following:

  • First incoming transfer from a CEX
  • Not a smart contract
  • Not belonging to a known entity
  • The first interaction is with a smart contract within 3 days of funding
  • Assumes retail is funded by CEXs, instead of using a bridge for funding.
  • Funded by a CEX with less...